On the Nature of Hope and Its Significance in Innovation

The concept of hope has intrigued many scholars, including psychologists, philosophers, theologists, and doctors. Practitioners of virtually every healing art have recognized the importance of hope, which is probably the most important emotion underlying remission and well-being, and possibly for innovation too.

There are many questions about hope: Can we define it? Why do some individuals have more hope than others? Can hope be instilled or restored in those suffering from hopelessness? Finally, what is the value of hope—and for the purposes of this article, its value for innovators and entrepreneurs? How exactly does hope raise the ceiling of what is possible?

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Innovation Evolution

Just as humans evolve, so too does the process of innovation. Humanity is slowly getting better at it simply because our brainpower keeps growing. The theory of evolution proposes that as species evolve, they exhibit increasing diversity at every level of biological organization, all the way down to individual organisms and molecules such as DNA and proteins. So it would make sense that the evolutionary process would express upwards as well as downwards, in humanity’s most complex survival skill – ideation.

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How to Make Your Brainstorms Rock

Innovation guru John Kao proposed in his landmark book Jamming, that brainstorming is like making music – that if you enjoy some natural talent at inventing and combine it with some training and dedicated practice, you can someday become a "concert quality innovator" leading brainstorms that stimulate blissful co-invention, enable deep collaborative thinking, and produce ideas that can literally change the world.

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Brand Innovation

Here’s a common problem.  Disruptive change can be found everywhere in the business world.  There are at least one hundred categories of innovation happening simultaneously within business at any given time.  The most common association we have with business innovation is in the area of product innovation.  But, if you swim upstream into business functions you’ll find innovation happening everywhere.  In production processes, sales, marketing, communications, organization structures, administration, information flow, automation, in-sourcing, out-sourcing, facilities, customer experience, service, account management, supply chains, distribution channels, technology, R&D, user interfaces, sustainability and in company reputations, business strategy and planning to name a few. 

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About Creativity

Where do you get new ideas? Many people sit down to brainstorm and then they quickly discover how difficult it is come up with genuinely new, genuinely compelling ideas. In the same setting with the same people, they get the same disappointing results. So how do you break out of this cycle?

MindSpark™ Methodology

There is a creative genius hidden in each one of us, and MindSpark brings it out. In MindSpark workshops we engage your team in a series of carefully structured exercises that will expose an abundance of new ideas and possibilities. It's a new way to empower, train, and execute breakthrough brainstorming.

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